BRAND

Modern, audacious and iconic, NARS combines high style with pioneering beauty, underpinned by the words of Founder, François Nars, “Don’t be so serious; it’s only makeup!”

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The History

Makeup artist. Photographer. Iconoclast. Creative visionary François Nars launched NARS Cosmetics with 12 iconic lipsticks in 1994, inspiring self-expression and imaginative artistry through his rule-breaking philosophy of beauty. NARS’ boundary-pushing approach manifests from the colour palettes to the product names to the campaign photographs—continuing to bring high-fashion, high-style, and forward thinking to beauty.

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