Makeup that Just. Won’t. Budge.
Fed up with lip colour that slips off after your morning latte? 43% of us say a product not lasting is our biggest makeup frustration, and so brands have made it their mission to develop products that stay put. These should be your go-tos.
When beauty editors are asked to recommend a foundation that really does last, this is their go-to. And for good reason. Offering full coverage that’s buildable and easy to blend, this works on everyone – and keeps your complexion looking flawless.
One swipe of this liquid lipstick dresses lips in a layer of intense, rich colour that won’t budge no matter how messy your lunch is (we know, we tried it). Plus, the smooth formula, available in 6 shades, didn’t leave our lips dry.
This clever Japanese mascara is filled with fibres and waterproof pigments that thicken lacklustre lashes in just one application. On us, it lasted through a long day in the office, a spin class and a swift shower without shifting. Sold.
If you carefully apply your eyeshadow only to find it’s disappeared by midday, this could be your new BFF. Available in 6 shades, the creamy texture glides onto lids effortlessly and as it’s waterproof, you can be certain that, once it’s on, it’s not going anywhere.
We have to admit, we were dubious about the efficacy of this at the get-go; a face powder that also makes your base waterproof? Doesn’t seem possible. But actually, it really does work. Simply buff over your foundation for a long lasting effect.
Calling all eyebrow-obsessives. This brilliant, waterproof brow colour draws on defined brows and fills in any sparse bits without making you like you’re perma-surprised. And it will stay put when you hit the pool.